Congratulations to Crossroads DCJR, MAX Digital’s July Dealership of the Month

July 20, 2023


We are delighted to announce that Crossroads DCJR is MAX Digital’s July Dealership of the Month.

Crossroads DCJR provides an expansive selection of top-quality new Chrysler, Dodge, Jeep, and RAM vehicles and pre-owned inventory to Liberty, Texas. Originally founded in the 1980s, this dealership has been providing the community service with a smile since day one. Their goal is to treat each consumer like a part of the family, an approach that brings shoppers back from near and far.

Now a part of the Foundation Auto Group, Crossroads strives to offer an unmatched customer experience. To this day, the dealership continues to operate with a family-first mentality, going above and beyond to make shoppers feel comfortable and confident during every transaction.

I’ve used MAX in the past, so when I joined Crossroads, I was excited to see them on the platform already. MAX is so simple to use, getting up to speed is like riding a bicycle…it’s just that easy. The software is intuitive and user-friendly, allowing me to quickly dive into each car and pull up packages in the blink of an eye.

-Anthony Val Verde, General Manager of Crossroads DCJR.

Val Verde enjoys how effortlessly MAX can read a VIN, thereby empowering him to do his job quickly and efficiently. “MAX is the perfect mix of everything we want. It helps my team create good habits by providing information without having to hunt down details on the lot.” At the end of the day, by capturing more keywords in the system, Crossroads gains clearer visibility in the marketplace. This ultimately leads them to sell more vehicles.

But for Crossroads DCJR, the automotive business is about more than just cars…it’s about fostering a tight-knit community and helping people. That’s why the dealership invests time and resources to assist Liberty and the surrounding towns. A regular sponsor of the Chamber of Commerce, local schools, junior sports teams, and town fests, Crossroads DCJR makes it a point to improve the lives of those around them. Part of their community involvement also includes working with the Sheriff’s Department to service their Dodge automobiles.

Learn more about Crossroads DCJR, their enthusiasm for providing service with a smile, and their dedication to helping every customer find the vehicle of their dreams.

Congratulations to the whole team!


Crossroads DCJR uses MAX Inventory, MAX Ad and MAX Digital Showroom.