Congratulations First Team Toyota, MAX Digital's October Dealership of the Month

October 21, 2020

We are delighted to share that First Team Toyota is the October Dealership of the Month. During these turbulent times, we are honoring First Team Toyota as their used car operations are up year-over-year and gross vs units have been very successful.

What’s helped them achieve these results? MAX Digital’s data, descriptions, reporting and sales tools.

MAX helps create a transparent sales process. If a customer calls in, our BDC reps can quickly find the car they're interested in test-driving and answer any questions. When that customer comes into the dealership, our sales team can prove the car is priced fairly and point out all high-value equipment, packages, and all other information that makes the car unique.

-Clinton Johnson, VP of Business Development of First Team Automotive

First Team Toyota and the rest of the First Team Automotive Group are dedicated to customer service and providing a clean, safe and healthy environment for everyone. They created the Enjoy Your Ride From Home program where customers can:

  • Shop from home
  • Get a custom walk-around video from a sales associate
  • Optional test drive wherever the customer would like
  • Pick a date and time for the car to be delivered to them

Congratulations to the full team!

Learn more about how First Team Automotive drives success.


First Team Toyota uses many MAX Digital products including: FirstLook | MAX BDC | MAX Digital Showroom | MAX Ad